We love a good story
One aspect of this business of communication that we find particularly satisfying is finding ways to promote services that truly help people. For several years it has been our privilege to provide marketing and communication for Pentucket Medical, the region’s best multi-specialty physicians group. These may be trying times for health care in general, but the good work that medical professionals do every day is a continuing story that we strive to tell. Our campaign for Pentucket Medical in 2010 has focused on the ways that our patients enjoy their health.
Recently we heard from a patient, Beth Bell, who wanted to share her happiness with one of Pentucket’s specialists. Beth’s entire adult life has been a struggle with her endocrine system, but her difficulties took a decided turn for the better this year when she began seeing Pentucket endocrinologist Dr. David Toth. Taking her up on her generous offer to talk about her condition and success with Dr. Toth, we chose to show Beth in the pottery studio where she produces masterful works of art. Thanks to both Beth and Dr. Toth for enabling us to tell this powerful story.